Custom Think Tank
While there may be a million ways to communicate with leads today, YOU STILL NEED TO BE ABLE TO TALK ON THE PHONE! Real Estate Agents in particular– you NEED to know how to be engaging and interactive when it comes to handling your prospects. Buying or selling a home for many is a MAJOR […]
I get why you’re not running pre-roll ads, ? [because you yourself skip them, so why pay for them] and it makes sense- BUT… That’s only because most advertisers are COMPLETELY ignoring the fact that pre-roll, like any other ad type, has ITS OWN best practices. ? Instead, they’re just dicing up their TV commercials […]
Digital is the way of the world– and yet so many business owners can’t figure out an alternative branding strategy to their TV & Radio advertising– it’s like the necessary evil in every quarter’s strategy. That’s why I was so surprised when my friend, Ryan Norris of Toyota of Easley, came to me looking for […]
If you’re a business owner, entrepreneur or anyone else running their own advertising, how many times have you wished you could gather the information of who is clicking on your ads? Or at least could just know their names! Well, in this week’s Think Tank- I’m going to show you how I do exactly that. […]
I believe in transparency. With all that’s happening currently surrounding the privacy of consumer data and the effects that’s having on different platforms, I thought it would be a good time to illuminate how I use data to inform my marketing! My talented web team developed a software that’s constantly working on the back end […]
Video is the hottest medium out there, with consumers devouring it at an every increasing rate! BUT… it can be disheartening when you create what you think is a fantastic video only to see most people are watching it for all of 10 seconds. If this has happened to you, trust me– it doesn’t mean […]
Managers need to do more than manage; in order to be a good manager, YOU NEED TO BE A GOOD MOTIVATOR. While this isn’t included in the trainings when you’re promoted or hired, it’s PARAMOUNT to YOUR success– as well as the success your team is capable of achieving. If you’re not motivating, you’re not […]
While it may seem like reality TV comes up empty-handed in terms of educational programming, it did teach us something very interesting about what consumers considers valuable. Companies and their executives could leverage this lesson into sales, and some already are. I’ll share that lesson with you in this week’s Think Tank! […]
While the possibilities available with paid social advertising may seem obvious to you, they’re not to most! I get calls regularly from people asking how to advertise better & when I ask them what their Facebook strategy looks like, I get responses like “I don’t post very much,” or “my following isn’t very big.” These […]
No one wanted to see your TV commercials when they were forced to in their living rooms, & they definitely don’t want to see it as pre-roll now. Video is the most engaging medium to advertise with, but not if that’s how you plan on using it. I’m sharing how to create engaging and converting […]
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