Is your business keeping you up at night? We want to offer ways to uncover some great opportunities in your strategy, including: -Focusing on the handling of phone calls -Generating more content for your website -Emphasizing the value of tracking your leads -Maintaining top-of-mind awareness with retargeting On this week’s Think Tank Tuesday, discover the […]
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Get Specific With Your Automotive Advertising
Stop with general ads. Start getting more specific! Each person leads a different lifestyle than the next. You have to make your audience feel like you’re speaking directly to them in order for them to want to purchase from you instead of your competitors. Talk about the tough trucks on your lot and target it […]
Don’t Mix Business With Personal On Social Media
Thinking about creating a separate personal Facebook page solely for business purposes? You don’t have to. There’s a very simple tool you can be using to ensure you’re sending the proper content to the right audience. On this episode of Think Tank Tuesday, learn how it’s possible to have just one account without spamming your […]
Get The Most Out Of Your Dealership Advertising Budget
Is 50% of your advertising wasted? If you feel like this, you’re not getting the most out of your advertising budget. It’s time to start implementing changes and a new marketing strategy for your dealership or business. We won’t cut your budget…but we will tell you about techniques and steps that you can take to […]
Overcoming Car Shopper Commitment Issues
Are you afraid of commitment? If you’re losing internet leads, chances are your customers are guilty of this. They want the details on your sales and promotions while still having the ability to stay anonymous. They aren’t ready to pull the trigger yet. On this episode of Think Tank Tuesday, learn how to get these […]
Holiday Car Sales Promotional Opportunities
Time is running out! Don’t miss out on one of the biggest selling opportunities of the year. Black Friday isn’t just a retail holiday. Dealerships can cash in on the flocks of people who are looking for a holiday bargain. On this week’s Think Tank Tuesday, learn how to jump start your Black Friday promotions […]
Outsmart Instead Of Outspend Dealership Competitors
Is your competition spending lots of money on advertising? If so, you can either try and outspend him or outsmart him. Spending your advertising money on the right channels will prove to be more effective than trying to match dollar-for-dollar with big spenders in your market. On this episode of Think Tank Tuesday, Paul explains […]
Are Your Leads Sales Qualified?
Do you know where your shoppers are? You should know what stage your shoppers are at in the buying cycle. Your CRM can only tell you so much about them. Stop guessing! Learn exactly what your shoppers look for so you know when they’re ready to make a purchase. Watch this week’s Think Tank Tuesday […]
Generating Quality Leads From Your Website
What about your website? Whenever you think about generating new leads on your website, you usually assume that your wallet is about to take a big hit. What if we told you that the real secret to generating leads isn’t about how much you spend… but where you spend it? On this episode of Think […]
Achieving More Success At Your Dealership
Overcome The Obstacles Keeping You From Success Is something or someone keeping you from achieving more success at your dealership? If so, you need to address it in order to grow your business. But that’s easier said than done. On this week’s Think Tank Tuesday, Paul shows you how to approach the issue and overcome […]