Is it Geo-Fencing or Geo-Targeting? Every robust marketing strategy in 2016 needs Geo-Fencing AND Geo-Targeting; but what’s the difference? How do these two strategies work together to deliver specific and high-converting messages to shoppers everywhere? On this week’s episode of Hard Facts, Samantha is giving you the inside scoop. Watch it now! […]
Archives: Hard Facts
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You Need an Online Parts Store for 2016
Get your integrated parts store on your website. It’s easy and it’s a must-have for 2016. The automotive marketplace is over-saturated. No need to panic! Creating an automotive parts section on your website will increase profits. You can capitalize on this nationwide or just in your own backyard. Learn how digitalizing your entire parts marketing […]
Don’t Wait!
Use scarcity and abundance to increase your conversions and leads! When customers are concerned they’ll miss a deal if they don’t act now, they’re driven to make a decision. Lead them to your business by using the marketing tactics and strategies that Samantha talks about in this week’s Hard Facts. What are your marketing campaigns […]
Don’t Meet and Not Meet Your Goals
35-50% of your time is wasted by ineffective meetings. On this week’s Hard Facts, Samantha has three steps to ensure your team stays productive and motivated. […]
How to Sell Cars on Instagram
4 Keys to Success on Instagram Want to sell more cars and reach more potential shoppers with Instagram? This week, special guest Tori Hoffman has the four keys to success on Instagram. […]
Data Mining 101
Get the lowdown on how you should be getting your data in order to maximize your sales and customer experience. […]
Google Has Changed Again
Googles latest changes will have you staying ahead of the competition! Google has made more changes that affect how people find your dealership. The competition is getting tougher but Hard Facts is here to help. Watch now and discover why you need to step up your Google ranking to continue getting traffic. […]
Don’t Ignore Me
Most consumers read local business reviews online before purchasing products, but do those people actually trust the reviews? This week on Hard Facts, Samantha tells you how to engage audiences and earn their trust. […]
Do You Have Any Plans?
Let’s evaluate your strategy! Now is the time to go through your 2015 marketing strategy to see what worked well and what didn’t. Make plans for next year and don’t settle for something you always do. Build your plan for success! This week on Had Facts, Samantha will tell you what media you need to […]
Are You a Match?
Your clients should fit perfectly with your dealership. Customers agree that the quality and timing of your emails matter. Learn how to use customer match campaigns on Facebook and Google to find your highest value customers this week on Hard Facts. […]